Making more of what we have.
Materials inspired by circularity.
We rescue what others call waste, renewing it into durable, high-performance upcycled materials that rival the originals, like our flagship circular material made from tannery leather cutoffs that is in use on 1 in 5 aircraft seats worldwide.
Imagine what can happen when waste is no longer wasted.
The cycle of consumption transforms into an infinite loop.
Every end becomes the beginning of something stronger, more powerful, and more beautiful.
See (and feel) for yourself
You bring the spec. We’ll bring the sustainability.
“Advancing circularity through materials including recycled leather [by Gen Phoenix] is not only an integral part of our portfolio approach to developing a responsible supply chain, but a business imperative.” Read Full Article
I am proud that our fund, InMotion Ventures, has invested in Gen Phoenix: a long-time collaborator of JLR Design. See Post
“Gen Phoenix’s tech platform will allow us to introduce materials into parts of our ranges that will help us progress our commitment for all our footwear to be made from sustainable materials and achieving Net Zero by 2040.” Read full article
“Sustainability has long been a focus for Aeromexico and so we are delighted to extend our existing partnership with Gen Phoenix.” See case study
“For nearly seven years, the ELeather seat covers that are installed on Frontier’s seats have shown impressive resilience versus other products we have previously used. We can confidently say we have been satisfied with both the product’s performance and durability.” See case study
Industry Recognition
